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J. Phillip Anderson
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J. Phillip Anderson
About
CV
Blog
Portfolio
Video
About
CV
Blog
Portfolio
Video
Xitter Is Losing Anglophone Users In the UK and US
phillip Anderson 10/1/24 phillip Anderson 10/1/24

Xitter Is Losing Anglophone Users In the UK and US

Masterful gambit, sir.

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BlueSky FINALLY Has Video
BlueSky phillip Anderson 9/18/24 BlueSky phillip Anderson 9/18/24

BlueSky FINALLY Has Video

SportsSky is finally happening!

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Instagram Launches New Content Personaliztion Tools
Instagram phillip Anderson 9/15/24 Instagram phillip Anderson 9/15/24

Instagram Launches New Content Personaliztion Tools

Go nuts.

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Hire Well. Trust Your People. Let Them Cook.
TikTok phillip Anderson 9/14/24 TikTok phillip Anderson 9/14/24

Hire Well. Trust Your People. Let Them Cook.

Learn it. Live it. Love it.

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Canva Just Isn’t Worth $500/Year No Matter How Much AI Slop They Cram Into It
Canva phillip Anderson 9/10/24 Canva phillip Anderson 9/10/24

Canva Just Isn’t Worth $500/Year No Matter How Much AI Slop They Cram Into It

Canva has lost the plot.

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Meta Releases ‘Reels Performance Playbook’
Meta phillip Anderson 9/9/24 Meta phillip Anderson 9/9/24

Meta Releases ‘Reels Performance Playbook’

There’s a heap of interesting notes in this brief guide, which could help you formulate a more effective Reels strategy.

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When Will Orgs Learn That Xitter Is a Nazi Bar Now?
Twitter phillip Anderson 8/24/24 Twitter phillip Anderson 8/24/24

When Will Orgs Learn That Xitter Is a Nazi Bar Now?

Add the World Bank to the list of orgs finding out the hard (and dumb) way that Twitter is a cesspool of racist hate

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Harris Campaign/Dems No Longer Ignoring WhatsApp
phillip Anderson 8/19/24 phillip Anderson 8/19/24

Harris Campaign/Dems No Longer Ignoring WhatsApp

The Harris campaign is launching a WhatsApp channel. It’s long overdue.

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Kamala Harris Is Winning TikTok With Authenticity
TikTok phillip Anderson 8/18/24 TikTok phillip Anderson 8/18/24

Kamala Harris Is Winning TikTok With Authenticity

This is how you do it.

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Google to Publishers: We Can Kill Ya Quick Or We Can Kill Ya Slow
Google phillip Anderson 8/15/24 Google phillip Anderson 8/15/24

Google to Publishers: We Can Kill Ya Quick Or We Can Kill Ya Slow

“These are two bad options. You drop out and you die immediately, or you partner with them and you probably just die slowly, because eventually they’re not going to need you either.”

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You Can Now Stuff 20 Photos Into An Instagram Post…If That’s Your Thing
Instagram phillip Anderson 8/9/24 Instagram phillip Anderson 8/9/24

You Can Now Stuff 20 Photos Into An Instagram Post…If That’s Your Thing

More of your photos for Meta AI to ingest?

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New YouGov Social Media Study Goes ‘Beyond the Feed’
scholarship phillip Anderson 8/8/24 scholarship phillip Anderson 8/8/24

New YouGov Social Media Study Goes ‘Beyond the Feed’

Big new YouGov report on social usage patterns is worth your time, especially if you’re chasing Gen Z.

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Can Anyone Trust X Usage Numbers? Should They? Probably Not
phillip Anderson 8/7/24 phillip Anderson 8/7/24

Can Anyone Trust X Usage Numbers? Should They? Probably Not

X has shared a range of mismatched usage stats to different stakeholders at different times and they never add up.

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Big Change In Ad Conversion Attribution at Meta
meta phillip Anderson 8/5/24 meta phillip Anderson 8/5/24

Big Change In Ad Conversion Attribution at Meta

Meta advertisers can now differentiate between all conversions and first-time conversions, addressing inflated performance metrics concerns.

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No, Really. It’s Sends On Instagram Now
social media phillip Anderson 8/2/24 social media phillip Anderson 8/2/24

No, Really. It’s Sends On Instagram Now

Sends per reach is a key metric, especially in the age of DMs

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Meta Nixes Dynamic Creative, Say Hello to Flexible Ads
meta phillip Anderson 7/8/24 meta phillip Anderson 7/8/24

Meta Nixes Dynamic Creative, Say Hello to Flexible Ads

Dynamic Creative is dead at Meta. Say hello to Flexible ads.

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Excellent New Pew Study On How Americans Navigate Politics on TikTok, X, Facebook and Instagram
social media, democracy phillip Anderson 6/29/24 social media, democracy phillip Anderson 6/29/24

Excellent New Pew Study On How Americans Navigate Politics on TikTok, X, Facebook and Instagram

The experiences and views of each site’s users – from how much political content they see to the platforms’ impact on democracy

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Instagram Chief On Insights Into Algos, Monteziation
phillip Anderson 6/21/24 phillip Anderson 6/21/24

Instagram Chief On Insights Into Algos, Monteziation

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LinkedIn is the Latest Platform That Wants to Be TikTok
phillip Anderson 6/15/24 phillip Anderson 6/15/24

LinkedIn is the Latest Platform That Wants to Be TikTok

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Accessibility WIN: TikTok Can Now Add Titles In Editing Process
tiktok phillip Anderson 6/13/24 tiktok phillip Anderson 6/13/24

Accessibility WIN: TikTok Can Now Add Titles In Editing Process

A great timesaver for accessibility minded creators.

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J. Phillip Anderson

Contact

jphillipanderson@gmail.com 347.678.6397